REACH is back from their Europe tour with another crushing rock-anthem in new single Mama Mama

Recently recovered from an extensive and wildly successful tour around Europe supporting H.E.A.T., as well as the highly anticipated album release ‘The Promise of a Life’, REACH is back with a new thrilling tale in a punching Rock N’ Roll attire. ‘Mama Mama’ is the first offering from the band's brand new album and jump-starts the campaign with a healthy portion of energy, drama and attitude.

Apart from its high intensity and satisfactory rock casing, the song has some intriguing and horrifying storytelling wrapped in the grinding guitars and powerful vocal performance. Front singer and songwriter Ludvig Turner tells us about the dark lyrical theme of the single; “Mama Mama is one of the darkest songs from the new album. It’s written from the perspective of a kid seeing his parents fight, believing it's his fault. Classic… Mom beats dad to death and the kid worries what's gonna happen next. It all ends with him beating mommy to death”

REACH is known to incorporate a dramatic flare into their music, both musically and through their lyrics, and the new song does not disappoint! In this new album, the band teamed up with music producer Christian Schneider, who made it his mission to unite the playful essence of REACH’s music with their raw talent as musicians. Turner goes on to explain about his songwriting process: “I´m not really fantasizing about doing or experiencing the things I write about, but I will see or hear something really strange and then wanna make music and a story about it. This song takes inspiration from an interview Dr Phil did with a Teen named Zachary Davis. It is some dark horrific stuff, nothing for the faint of heart. But that's what I saw and “Mama Mama” is what came out of it.”

The trio consisting of Ludvig Turner, Marcus Johansson and Soufian Ma’Aoui is characterized by their mutual passion for music, their drive for experimentation and finding a very genuine joy in the process. The bond that connects the three musicians is evident in their explosive and unforgettable live shows, where their innate musical ability is bolstered by their unchained nature and love for improvisation.

After the extensive tour around Europe alongside H.E.A.T, Turner tells us: "We´re overwhelmed by the support and reactions from the tour. It was our first time playing the songs of "The Promise of a Life" live and they sound even better live than on record, and they sound damn well on record. We´re thankful for our chance to go out as H.E.A.T´s support act and we´re confident that we should keep doing what we do."

While making a name for themselves around Europe, steadily growing in supporters and fans, Reach opens this new era in thier Rock-Saga with a track that will no doubt keep their audience jumping and dancing. ‘Mama Mama’ is out September 15th via Swedish Boutique Label Icons Creating Evil Art.